About Us

Asif Brothers are one of the well-known distribution houses of Lahore. It is the Reseller and Distributor/Business Partner of many Multinational and Local top Food, Beverages and Consumer Goods Companies, such as Nestle Pakistan Ltd, Pepsi Cola International (Pvt) Ltd (Frito-Lay), Young’s Foods, Tapal Tea (Pvt) Ltd, Mondelez Pakistan Ltd, English Biscuits Manufacturers (Pvt) Ltd, National Foods Ltd, Dalda Foods, Habib Oils Mills, Reckitt Benckiser, Colgate Palmolive, etc.

It is supplying over 200 SKUs at different Territories and Channels (Local Modern Trade, General Trade, and Out of Home) of Lahore region, as Direct Distributor and Handling Agent, via, multiple warehouses and 100 plus vehicles.

Ever since its foundation in 1993, Asif Brothers has successfully managed, sustained, and enhanced its portfolio of well-regarded business partners by executing the best in class sales, distribution, and related services to some of the finest brands in the world.

Asif Brothers came into the existence in 1993 as an Association of Persons (AOP) firm and are registered with all the concerned government and legal departments.

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Why choose us




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Our Mission

To use innovation, knowledge & business best practices to excel in the distribution network for both Out-of-Home and retail industry.

Our Vision

To be the desired distribution & handling services provider for FMCG product manufacturers who wish to accomplish in Out-of-Home industry and enhance maximum retail coverage in Pakistan.

More than 40 Years
of Experience


Delivery Vans




Shops Covered


Sq Warehousing

Our team

Our team of professionals includes HR consultants, executive coaches, business professionals, and more.

Mr. Asif Ali

Managing Director 

Mr Muhammad Umair Sheikh

Managing Partner 

Mr Muhammad Ali Sheikh

Group Business Manager

Mr Hasan Saleemi

Operations Manager 

Mr. Muzaffar Latif

Chief Finance Officer 

Mr Imran Qayyum

Group Accounts Manager 

Mr Kamran Qayyum

Accounts Manager

Mr Irfan Javed

Sales Manager 

Business Partners